Subliminal Audio

I am constantly amazed at how much subliminal programming of our minds occurs on a daily basis. It comes from everywhere, and “by definition” we are unaware of it. Broadcasting subliminal messages over the public airwaves has been illegal in the United States for some time. the problem is that most people don’t really know what can be (and is) subliminal. In this article, I’ll be focusing on audio subliminals, but there are visual subliminals that bombard us all as well.

Do you have a radio on while you’re working or doing something where your attention isn’t on what’s being played on the radio? Do you read a book or magazine or do something else while your television is on in the background? Do you listen to music that has words in it while exercising or jogging or doing anything else? If so, then you are programming yourself subliminally with whatever the words are that you are hearing — whether it’s in the background or not.

This may not seem like a big deal, and perhaps it isn’t for you. For me it is. After all, I make a living helping people program their minds with things that they want to have programmed in there. I do that through principles and techniques that involve some very powerful suggestion techniques that change what your subconscious mind brings into your life. I help people change their speech patterns, and thought patterns, and beliefs, and emotions, so that they can get the results they are seeking.

People tend to focus on the problem rather than the solution. Once we let go of the problem, and start focusing on the solution, we quite quickly get the solution. Why do people focus on the problem rather than the solution? I’m convinced it’s because they aren’t aware that they are doing just that. Once the “awareness” is there, the solution of changing the focus to the solution comes quite rapidly.

So what is the problem here, and what is the solution? Let’s look at something very simple such as listening to a CD in the background while reading a book. If the CD contains a voice track, your subconscious mind is listening to the voice and taking it all in whether you are consciously aware of it or not. The issue here is, do you want to be programmed with that voice track? Perhaps it’s a song that is playing and the words are telling you things such as, “I’m so lonely without you” or “I can’t live without you” or is about “love gone bad”. Is that something you want to be programmed with? If it is, that is your choice. My choice is to limit that type of programming of my mind.

Now I don’t want to come across as advocating that we ban negative words in songs. I’m not saying that today’s music is corrupting our kids. My gosh, I heard that while I was growing up. What I am saying is that you need to be aware of how you are programming your subconscious mind. I listen to pop music quite a bit, and I really like a lot of the songs. I’m not crazy about the words to them, but the tune may be quite catchy. I still choose to listen to the song, but I tell myself that I’m not the lonely one the song is singing about. I also do things to “balance out” any negativity I may have programmed into myself.

So your assignment, “Mr. Phelps”, should you choose to accept it… is to become consciously aware of how you are programming yourself unintentionally. Notice sounds in the background and then examine the words that you are being programmed with. Notice commercials in particular (on radio and tv). Do the “tel you” things like “you have a headache”, “you can’t sleep”, or something else? Just notice these things and then start making your own choices as to what to do about it.

I’ll be writing more about subliminal programming, and other methods of balancing out the inputs in future articles. There seems to be a flurry of interest in this right now, so I’ll make an effort to address it.

It was about 30 years ago that I became interested in subliminal audio and bought some tapes to try for myself. The results from them were dubious at best, and the results I got I pretty much attributed to the “placebo effect”. I didn’t give up on them though. I kept researching through magazines and at the library (this was pre-internet days) and tried to figure out more about subliminals on my own.
I don’t want you to think I spent all my time researching, because it was simply an ongoing interest of mine. Over the years, I had accumulated a lot of information, mostly in my head, about subliminal audio and the pros and cons and the unknowns. There are patented technologies for making subliminals, but the best I could find was it was the audio technique that was patented, not the results. The patents I’m aware of have nothing to do with effectiveness of making changes in someones life. They have only to do with creating audio with voices mixed in that you can’t hear.
I decided years ago that if I wanted subliminal audio for myself that I thought would work, I’d have to make it myself. So I set out to do just that, and I used common sense in the creation of it along with some technical “stuff” that I learned along the way.

The majority of my subliminal recordings started out as something I produced for myself, had success with, and then wound up offering to my clients and the general public. I combined as much knowledge as I could into their creation by utilizing methods I had learned about affirmations, NLP, hypnosis, the power of suggestion, positive thinking, and more. I combined that with what I have gleaned over the years from how our minds work (even though there are more theories about that than one could learn in a lifetime).

I made all my subliminal audio with a voice track at a volume that I could hear if there wasn’t music or nature sounds masking it. That may sound pretty straight forward, but from my reading and gathering of information, many subliminals that were out there had the actual messages recorded at such a low level, that they were inaudible when played by themselves. To me that was “nuts”. How could my subconscious mind put suggestions to use that my ears couldn’t even pick up.

That brings us to the main point about subliminals. By definition, subliminal means below the threshold. So I decided the threshold here wasn’t the threshold of our capabilities for hearing something, but rather the threshold of our “awareness” of hearing something. That’s what all the techniques, in my estimation, should be about when creating subliminal audio, so that’s what I did.

I created scripts that would not only make suggestions, but that would also evoke “new” information in the listeners mind. This is quite important for more than one reason, and it takes a bit of explanation. So let’s look at a few examples. Suppose someone is flat broke and wants to make a lot of money. The facts of the situation are important here, because the subliminal mind “knows” the person is flat broke. So what type of response do you think that person’s mind would give if I told it, “You are a multi-millionaire.”? It would probably evoke something along the lines of, “Yeah, right.” or “No I’m not”. That would be counter-productive, and would actually reinforce the listener being flat broke (and staying there).

So what if we used the suggestion, “You are becoming a mutli-millionaire”. Sounds good, right? Well, it’s “better”, but the problem is that “becoming” makes it so that it never arrives. It’s much better to make a suggestion such as, “Each day, more money is flowing to me” and combine that with other suggestions such as, “I notice more and more money flowing to me” or “I enjoy money flowing easily and abundantly to me”. Now those three statements will work because they are 1.) true, 2.) positive.

So for me, subliminals work quite effectively when they follow what I have laid out above. There is much more to it than that, but those things are a couple of the basics.

I constantly get asked about effectiveness of subliminal recordings and scientific proof, and studies and things such as that. Many people are looking for me to cite clinical studies, or data collected by the scientific method, but I don’t do that.
I know what has worked for me and for my clients. “How” it works is another story altogether. I think that the “how” is irrelevant most of the time. I don’t need to know how a TV works in order to watch it, nor do I need to fully understand the internal combustion engine to drive my car.
I got the following question emailed to me, and i thought other people would be interested in it and the answer.

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Hi Rick,

I was surfing the net about Law Of Attraction and stumbled on your site. I read some things on Subliminal messages and there is ’supposedly’ scientific proof that subliminal messages do not work.

Since you are at the heart of it… what honestly have you noticed?

Please respond..very interested.

Mike

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Hi Mike,

I think it all depends on what studies you read and how they conducted it. Years ago, (before I was in this field myself) I ordered some subliminal tapes and used them. They seemed to work, but the company was very specific that I needed to keep the playback head of the cassette player de-gaussed or the tapes would lose their effectiveness. I don’t know if it was the power of suggestion or not, but they did seem to lose effectiveness over time.

Later, I ordered some affirmations tapes from a different company and repeated the affirmations out loud and they seemed to work well, but I wasn’t always in a place where I could do that, nor was it appropriate to listen to that type of thing (in offices around other people and such).

I searched for a long time for a “happy medium”, and was determined to find something that would work that was in between. What I found out in doing all that looking was that a lot of the subliminal audio that was out there truly didn’t work, because the subliminal part was recorded at a level that was not only beneath perception, but that was impossible to even register through people’s senses at all.

I got to where I didn’t trust anything out there if I couldn’t verify that there was actually something on it. Interestingly enough, I started my current business by adapting things I was doing to help myself to helping other people. In order to get the results I wanted, I developed my own type of subliminal recordings — for my own use for various things.
I know I’ve taken a long time answering your question, but what I actually noticed was that when I used the subliminals that I made myself with a different recording technique than all the others, they worked, and they gave me the results that I wanted.
Now honestly, I don’t know if it’s the power of suggestion, the placebo effect, or what, but they always work for me. The difficulty is that anything I say about it is purely subjective, but maybe that’s the whole point. The Law of Attraction is about feelings and emotions and attitudes, so if they (the subliminal CDs) are able to affect a change in attitude (no matter how that actually happens), then I guess they are working the way they need to.

When it all boils down to the end, as long as we achieve the results that we want, do we care how it happened?

Other people report the same results with listening to my subliminals.

I hope I answered your question… sorry I got long-winded

Best Regards,
Rick McFall
United Hypnotherapy

Subliminal Audio CDs/MP3s